About

I’m Jo, the designer and maker behind KNITTEDly.

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Every piece begins with yarn. I work mainly with deadstock mohair, which means the colours available to me are often limited but that’s part of the creative process I love most. Instead of following seasonal palettes, I build my own colour stories from what already exists. Many of my colour combinations are inspired by places I travel to - landscapes, buildings, sunsets, and small details that stay with me long after the journey ends.

Working with deadstock means every piece is created with intention. I focus on making the most of the yarn that’s already in the world rather than contributing to new production. It’s my way of designing responsibly while still creating knitwear that feels joyful, colourful, and timeless.

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KNITTEDly is slow fashion at heart — thoughtful knitwear made in small quantities, designed to be worn often, loved for years, and gentle on the planet.